The Fashion Truck and SOWA Market

One of the highlights of my trip to Boston was finding The Fashion Truck, a mobile store on wheels that shows up in different parts of the city. Think food truck with clothes!

fashion truck

I’d heard of the truck and vowed to track it down if I was ever in Beantown. When Donna and I visited in June, we walked from our hotel to the SOWA Open Market and found the truck there too.

fashion truck and more

I introduced myself to Emily, the owner of The Fashion truck, and perused the space. The back of the truck has neat spaces for clothes and accessories–and a tent and tables outside, showcased even more cute dresses, tops, and jewelry.

accessories in the truck

I bought a cool pair of aviators, which you can see perched on my head in the following shot, and a couple of wrap bracelets. Emily was great and explained her vision for the store. She curates it with hand-picked pieces and packs a lot into a small space without it feeling cramped. Theres even a fitting room. And yes, an online store.

inside SOWA's artist lofts

Top: Thrifted
Shorts: Lulu’s
Sunglasses: The Fashion Truck
Bag: Nine West via thrifted
Bracelets: Gifted
Shoes: Timberland

But the truck was just the beginning. The SOWA is an open market featuring food, art, vintage clothing and goods, and a host of other fun things. I bought a necklace from the Pearl Shop, and Donna snagged a fantastic gray and rose skirt from the indoor vintage mall. We had cool gaspacho from a food truck, and got lost in an array of jewelry and knick knacks. We even found a cool vintage shop in a retro silver trailer: Haberdash Vintage. Loved their bags, shoes, and jewelry.

sowa collage

Have you been to SOWA or other markets? What do you like shopping for?


Filed under Art, Crafts, Events, Fashion, Travel

4 responses to “The Fashion Truck and SOWA Market

  1. That sounds so fun! Have you heard about Kippy Ding Ding? Maybe we could check it out as a group?

  2. Thanks for visiting our little silver trailer: Haberdash Vintage!

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